LinkedIn Services – Overview
Key to LinkedIn for Business – Training and Coaching – bespoke and highly effective LinkedIn training and coaching that will help you, your team and your business
inCollective Club – Monthly Membership – in-depth monthly LinkedIn Masterclasses, weekly LinkedIn Clinics, Guest Expert Masterclasses, support and business networking… launching February 2021
Key to LinkedIn – Consultancy – enabling businesses to take a strategic view of their business and apply it to a strategic content plan
Key to LinkedIn Online – Profile Power – 6 hour Self Guided Online Course | Create a LinkedIn Personal Professional Profile to be proud of.
Specialist LinkedIn Speaker – a respected speaker and presenter on all things LinkedIn
Packages and Costs – for Individuals, SME’s, Larger Businesses and Charities
The inCollective Club membership is totally focussed on you – I genuinely want you to succeed in LinkedIn and my aim to is develop a supportive, collaborative community to help you achieve this. You will have access to LinkedIn Masterclasses, Guest Expert Masterclasses, weekly LinkedIn Clinics, support and accountability – and much, much more…
Launching February 2021, only 20 Founder Member places are available at a low monthly subscription with no tie-in or joining fee.
Key to LinkedIn for Business – Training and Coaching
I provide bespoke and highly effective LinkedIn training and coaching that will help you, your team and your business to:
- Elevate Your Brand
Optimise your Personal and Company Profiles to increase your professional presence and credibility
- Build Professional Relationships
Find, connect and engage with the right People, Companies and Groups
- Develop Social Savviness to Attract Clients
Use social sharing and social selling techniques as an integral part of your business and marketing strategy.
- Showcase Your Expertise
Genuinely add value to your ideal clients and professional community with LinkedIn Publisher
- Create a LinkedIn Strategy and Content Plan
Guiding you through creating content that showcases your unique voice to grow your business
- Generate Leads for your Business
Apply methods of lead generation using the basic LinkedIn and exploring LinkedIn premium service, Sales Navigator
Where, When and How
I offer an independent training and coaching service to people and businesses at a time and place that suits them best, from sole traders to companies.
All LinkedIn Training is currently delivered virtually using Zoom.
My training and coaching solutions are:
- Tailored to your needs
- Relevant to your own business, industry and experience
- Learning at a pace that is comfortable for you
LinkedIn Training for Individuals
You will benefit from dedicated time to work with me on your personal and company profiles, connect with the right people for your business, engage in the right groups and really use LinkedIn as an integrated networking, marketing and communication tool.
We work on what you need at a time and a pace that fits with your business and commitments. One to One sessions can be arranged as a one-off learning for a specific area in LinkedIn, or can be as part of a modular programme. All sessions are tailored to the person and their business. I recommend that due to the intensive nature of one to one training, a 3 hour session is optimum with a short break from the screen at half way point.
Get started today with LinkedIn for your business – contact me for a no obligation discussion.
LinkedIn Training for Businesses and Corporate Clients
1-2-1 or group work focussing on how to use LinkedIn with a consistent approach to build credibility, engage with customers and attract genuine business leads; your workforce can become a formidable marketing team.
- Where you have a marketing team in-house, I work in partnership with them to ensure that social media guidelines adhere to the company policy and that your staff contribute positively to enhance the company LinkedIn presence.
- Where there is no marketing expertise in-house, I bring in the experience of my trusted specialist marketing associates, who work alongside me to ensure clarity, consistency and alignment of your LinkedIn communication to your marketing strategy.
Training is tailored to the needs of the group and can cover different aspects of LinkedIn from the absolute basics to using Sales Navigator to generate leads.
Sounds helpful? Take the next step and contact me for a no obligation discussion.
LinkedIn Training for Small Groups
Are there three or more businesses who would like to get together for training? Half day or whole day workshops can be organised specifically for you, tailored to your needs and experience.
You will benefit from drawing on each other’s ideas and experiences, and practice new skills with business people you know and trust.
LinkedIn Training sessions will be tailored to meet the needs of the people in the room and for larger groups, one of my trusted associates will assist to ensure each of you have dedicated time with one of us. We use Zoom Breakout Rooms to facilitate this when working virtually.
Get started today with LinkedIn for your business
Key to LinkedIn Online
A suite of online learning modules especially for people who just don’t have the time to attend training, or where they learn best in small bite-sized pockets.
The first module in the series, Profile Power, is available now at an introductory price of £299. Increasing to £349 1st January 2021.
Learn more about the Key to LinkedIn Online Profile Power course.
Key to LinkedIn – Consultancy
I enable businesses to take a strategic view of their business and apply it to a strategic content plan that works for you. Every business is different – you each have your own unique story to tell and I will help you and your business develop a Social Selling Strategy and Content Plan to elevate you above the noise in LinkedIn, with your unique voice.
What you can expect
- Explore and develop a Follower strategy for your Company Page
- Use techniques to reflect your brand consistently
- Engage with your ideal clients
- Research and source content of value
- Position your brand, your business and the people within it
- Actively involve your staff in engaging in LinkedIn
- Proactively test and measure activity and results
- Generate leads for your business using LinkedIn Premium service, Sales Navigator
- Implementation and Follow Up plan to reinforce training
- Guidance on social media policy for companies
I use the same approach to my consultancy services as I do with my training and coaching services. Everything that I do is:
- People Focussed
- Relevant and Authentic
- Unique to you and your business
Sounds helpful? Take the next step and contact me for a no obligation discussion.
Specialist LinkedIn Speaker
Linda has developed and nurtured her reputation as a respected LinkedIn and Networking for Business authority and is available as a Guest Speaker for your events.
As a speaker, Linda shares her insights into LinkedIn for Business, outlines new and interesting ways to work with content, and is especially interested in speaking about LinkedIn Etiquette. One of her clients coined the phrase “You Don’t Know What You Don’t Know” and she has many people in her audiences jotting down lightbulb moments during her talks.
Combined with her experiences as a business networker and skilled presenter, Linda is regularly booked to speak at business groups, professional organisations and community groups including The Federation of Small Businesses, The Athena Network, Chartered Institute of Management Accountants, local and national Expos, Charity organisations.
Linda aims to give as much value as possible in her talks to enable everyone to leave having learnt something new to implement.
Recent Speaking Engagements
Unleash Your LinkedIn Savvy at the Women in Business Expo 17th October 2019 – packed out auditorium with not even standing room available.
LinkedIn with Purpose for Your Career Journey for CIMA. CPD Seminar for Management Accountants.
Mastering the Art of Networking in LinkedIn for the Federation of Small Businesses, Guildford
Would you like to book Linda as a Speaker? Contact Linda.
Packages and Prices
Every business is unique and Linda’s training and consultancy services are packaged in a way that suits your preferred learning style, timeline and budget.
Linda works with you personally, enables you to find, connect with, engage with and communicate with prospects, clients, introducers using the power of LinkedIn.
Training sessions are completely bespoke to you and include a comprehensive needs analysis and pre-training preparation to enable you to make the most of your time.
Linda’s approach to LinkedIn is from a People First perspective and is underpinned by etiquette and positive relationship building techniques. Training is designed to help you and your business to use LinkedIn in a professional, polished and principled way to attract the right people and generate leads.
Individual LinkedIn Training is available from £175 for 2 hours via Zoom.
SME’s, Larger Businesses and Charities
Half Day, Whole Day and Modular training solutions are often preferred by these client groups where a group of people can learn together.
Linda provides a complimentary Exploration Meeting where we establish your needs, how many people are involved and which location we will use. Based on this exploratory meeting, an individual quotation detailing the training outcomes, options and pricing will be prepared and sent to you.
Because of the nature of consultancy, each client will have a complimentary Exploration Meeting with Linda, followed by a comprehensive outline plan of solutions with an individual quotation to suit their unique needs.
Frequently Asked Questions
Do you offer bespoke LinkedIn training for Franchises?
Yes! Consistency and staying on brand is a prime focus for franchises, whilst allowing the uniqueness and personality of the franchisee to shine. Ensuring that all franchisees are following the same steps of the franchise customer journey is vital – ‘singing from the same hymn sheet’. As an ex-franchisee myself, I know first-hand the value of having a plan to work to.
I provide consultancy and training in a number of different ways. These include seminars at franchisee development days, training remotely via Zoom, face to face training for new franchisees and work in partnership with the Franchise Owner and their team to create a LinkedIn Strategy for the business.
Why don’t you do Open Courses?
Most of my clients prefer a tailored approach where I can work with them on their specific requirements, making the learning activity relevant to them and their business and at a time and place that is suitable for them.
However, I am more than happy to provide a training session for a group of business owners and individuals, or for a group of people within a business. I’ve provided kitchen table training for a small group of sole traders, and training sessions with members of networking groups following their meetings. For this type of training, I can work with up to 10 people and will require a venue where there is robust wi-fi. Kitchen Table Training sessions are particularly good – often the wi-fi is better than at hotel meeting rooms!
For teams or groups of people within a business, a meeting room at your premises is often the best solution.
Contact me to discuss options to suit you.
How do I book a LinkedIn Training Session with you?
The first step is to have an Exploratory Conversation with me, so that we can discuss the different options available to you and your business.
Once the best solution has been identified, I will send a link to my Training Calendar for you to schedule in a date and time that works best for you.